Softline Featured in the Examiner!

March 10th, 2010 at 13:59

Softline Home Fashions is featured in the Examiner! Read the feature article below:

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How a Southern California company thrives in an economic downturn
March 10, 2010
By Don Simkovich

Rodney and Jason Carr Softline Home Fashions in Gardena, south of Los Angeles, is getting new sales every day despite the nationwide economic downturn.

Founders, and brothers, Jason Carr and Rodney Carr, launched their company shortly after the tragedy of 9/11 in 2001. In less than five years, they reached $50 million dollars in annual revenue.

Today, they sell high quality polyester fabrics to independent retail stores and mass merchandisers in the United States and Canada. The fabrics are used for quality draperies and accessories such as pillows. Here is a summary of how they’ve positioned their company for growth and profitability. Scroll below the table for a slideshow on Softline’s operations, products, and presentation of fabrics. (read more…)

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